This auction lot features a vintage 7-Up advertising set from the 1940s. Included is a framed lithograph sign with the slogan 'We're a "Fresh Up" family!' depicting a winter scene with people sledding and a 7-Up pack of bottles, measuring approximately 21 x 11 inches. Also included is a die-cut cardboard standee of a man holding a crate of 7-Up bottles with the slogan 'Add to Your Family Fun' and 'Fresh Up with 7-Up It Likes You.' The standee measures about 14 inches tall and 11 inches wide. Both items showcase classic mid-20th-century 7-Up branding and make an excellent collectible for vintage advertising enthusiasts.
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